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FAQS

Frequently Asked
Questions

Get quick answers and essential details.

What is PPC advertising?

PPC (Pay-Per-Click) advertising is a digital marketing model where advertisers pay a fee each time their ad is clicked. It's a way to buy visits to your site rather than earning them organically. Learn More

We offer a range of PPC services, including Search Engine Marketing, Display, Shopping, Remarketing, Performance Max Campaign and Meta Ads, tailored to help you achieve your marketing goals.

You can reach us via:
Phone: +63 9171606870
Email: info@igniteedgesolutions.com
You may also reach us through or contact page.

Yes, we offer free consultations to help you understand how PPC can benefit your business and tailor strategies to meet your specific needs.

We primarily serve small businesses, providing personalized PPC solutions to help them grow and succeed in the digital marketplace.

How does PPC advertising work?

PPC ads are shown on search engines and websites. You bid on keywords, and your ad appears when users search for those terms. You pay only when someone clicks on your ad.

Choose relevant keywords that reflect your business offerings and have high search volume. Tools like Google Keyword Planner can assist with keyword research.

Quality Score is a metric used by Google Ads to measure the relevance and quality of your ads, keywords, and landing pages, impacting your ad costs and placement.

Improve performance by optimizing ad copy, targeting the right audience, refining your landing pages, and regularly analyzing performance data to make data-driven adjustments.

Search ads appear on search engine results pages based on user queries, while display ads are shown on websites across the internet to build brand awareness and reach a broader audience.

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